In 2017 Burda’s business portfolio comprised some 600 products in Germany and 19 other countries. Best known for digital platforms and magazines such as Xing, Holidaycheck and Bunte, the company also produces textbooks for schools.
Printing these textbooks at plants in India helps Burda be competitive in this market. “Printing in India allows us to provide customers with high quality at an affordable price,” says Katharina Zwanzig, Corporate Treasury Director.
Operating across borders is becoming the norm in business but it remains complex. That’s especially true in emerging markets, where political uncertainties increase risk. Deutsche Bank was founded to accompany German businesses into the world. The bank supports the global ambitions of Burda and many other German multinational clients.?